Branding Art Direction Graphic Design Photo Social Media
Santana
Category
Art Direction
Start
Dec 2023
01.-
Storytelling
Once upon a Time in ... Santana
Santana is a live music bar in the heart of Paris, where caliente vibes, live concerts and a party spirit carry on into the early hours. Its visual world draws on the films of Robert Rodriguez, for an experience that is immersive, wild and warm all at once.
02.-
Mission
Visual Identity
We designed Santana’s visual world to capture the intensity and exotic energy of the venue. The logo, brand guidelines and visual assets were built to reflect its one-of-a-kind atmosphere. We also created a series of static and animated flyers designed like real party posters, bold and impossible to miss.